Latitud Podcast

#160 – Leveling up in life and in startups: Eduardo della Maggiora, Betterfly

October 17, 2023 Latitud Season 4 Episode 160
Latitud Podcast
#160 – Leveling up in life and in startups: Eduardo della Maggiora, Betterfly
Show Notes

After spending a decade at JP Morgan, all the way to becoming VP, Eduardo della Maggiora decided he wanted to go from company advisor to company builder. 

Betterfly got 99 nos and 1 yes in the beginning, as Eduardo puts it. After fundraisings and pivots, the corporate benefits platform became a unicorn back in 2022. Now, it's focusing on its global expansion.

In this episode, Eduardo and I talk about:

  • How to practice essentialism in our personal and professional lives;
  • Eduardo's transition from financial exec to startup founder, including a journey to Africa;
  • And the constant effort of leveling up.

My name's Brian Requarth and this is the Latitud Podcast. Vamos, LatAm!

Building good sh*t in Latin America?